Building Link Popularity with Inbound Links

If you want to increase your website's rankings in the search
engines, you will need to use inbound links, also known as
backlinks, to create link popularity. To do this, you can use
link building directory submission services or promote link
building by submitting to article directories manually.

While there are pros and cons to each method of creating inbound
links, you will find that using link building directory
submission services is very different than promoting link
building by submitting to article directories.

Whichever way you decide to do it, the necessity of creating
inbound links cannot be ignored. Link popularity is crucial for
search engine rankings. Search engine bots automatically assume
that the more backlinks there are pointing to a particular
website, the more popular and valuable the website is. While
this idea works in theory, it allows for the system to be easily
manipulated by savvy web developers who build their own link
popularity using directory submission services or by taking the
more hands on route of by submitting to article directories
manually.

Pros and Cons of Using Link Building Directory Submission
Services Directories to build links are categorized lists of
links from various places around the web. There are many
different directories out there and they all offer different
services at different prices.

There are several pros and cons to using these services to
create backlinks.

Pros Link building directory submission services are easy to
find. They are everywhere on the web.

Most submission services are free or no cost.

These services usually offer quality, traffic-building inbound
links.

Smaller submission services may not be very beneficial.

Cons Link building directory submission services have very
different processes.

Larger services sometimes charge significant fees and may be
hard to get access to.

Free listings can take anywhere from a week to a month to get
added to a directory, and may never be added at all.

Pros and Cons of Promoting Link Building by Submitting to
Article Directories Manually Submitting to article directories
is another easy way to build links. Article directories contain
informational articles for Internet readers. These directories
can be a powerful method of getting quality inbound links.

If you decide to use this method, you will want to submit
articles to as many different article directories as possible.
In general, it is better to submit a different article to each
directory, but if you have a really good piece, you can spread
the same article to multiple sites.

Here are the pros and cons of building links by submitting to
article directories.

Pros Most Internet marketers consider promoting link building by
submitting to article directories one of the best Internet
marketing strategies around.

Search engines love backlinks from content rich pages, such as
article pages. Most article directories are free to submit to.

There are article submission services and software programs that
can make the submissions for you.

Cons Link building by submitting to article directories can be
time consuming if you write your own articles and make
submissions manually.

Software programs can be inaccurate and aren't good at following
article directory guidelines (for example, software programs
can't choose appropriate categories, etc.).

Whether you decide to promote link building by submitting to
article directories or by using link building directory
submission services, there is no denying the importance of
inbound links. If you want your site to be a success in the
search engines, give one of these methods a try. You won't be
disappointed.

About the author:

Cliff Posey, owner of CRP Marketing, owns and operates
http://webbusinesstoolsonline.com. Cliff Posey has also operated
several other successful web businesses including Love Song
Cards and Radio Career Consultants. The content in this article
was developed from his experience in these businesses.


Cheers to No Cost Marketing
Mike G.